FaithWing Digital | Wings for Your Online Growth
DTC e‑commerce expertise |
Data‑driven rapid testing |
Transparent reporting and tangible deliverables
What FaithWing Digital Do?
Book a Free Growth Audit
Online Marketing Services
- Growth strategy and funnel design (Awareness–Acquisition–Conversion–Retention)
- Email/SMS automations (welcome, cart abandon, win‑back, VIP/BDAY)
- Social content calendar (UGC briefs, short‑video scripts, templates)
- Analytics and attribution (GA4, UTM standards, event/conversion tracking)
Key deliverables:
- Growth Strategy document
- 90‑day Content and Promotion Calendar
- Flow maps and copy kit for email/SMS
- Tracking Implementation checklist and QA
Online Advertising and Promotional Services
- Channels: Google/YouTube, Meta, TikTok, Pinterest, LinkedIn
- Account setup, pixel/events, creative‑LP alignment
- Audiences: prospecting, retargeting, LAL expansion
- Budgeting, A/B testing, weekly optimizations
Key deliverables:
- Media Plan and budget sheet
- Account structure and naming SOP
- Creative brief and spec sheet
- Weekly and monthly performance reports with insights
Core KPIs: ROAS, CPA/CAC, CTR, CVR, AOV, LTV
Web Site Optimization
- SEO: keyword strategy, on‑page/technical SEO, content plan, off‑page
- CRO: behavior analytics, funnel diagnosis, A/B testing, checkout UX, site speed
- E‑commerce best practices (Shopify/WooCommerce/Custom)
Key deliverables:
- Technical + Content SEO Audit
- CRO backlog and experiment roadmap
- Core Web Vitals and performance report
- Template and component recommendations (LP/PLP/PDP)
Promotion, Advertising and Marketing of On‑line Websites
- Off‑site visibility: listings, communities, PR/influencers, affiliate programs
- Partnerships and social proof: creators, reviews, co‑branded landing pages
- Content distribution: multi‑platform repurposing cadence
Key deliverables:
- Off‑site channel map and prioritization
- Creator outreach SOP and contract templates
- Affiliate program playbook (rules, tracking, payouts)
Why FaithWing Digital
Built by DTC operators: We come from running a consumer brand (FaithWing), so we focus on real revenue, not vanity metrics.
Test‑and‑learn culture: Measurable experiments, short feedback loops, and compounding wins.
Radical transparency: Living docs, dashboards, timelines, and clear ownership—you always know what’s happening and why.
Process and timeline
Weeks 1–2: Discovery and audits
Stakeholder interviews, access and permissions
GA4/ads/CRM health checks, competitor and keyword research
Week 3: Strategy and planning
Growth strategy, media plan, content calendar, email/SMS flows, tracking plan
Week 4: Implementation and launch
Pixels/events live, account structure built, first creative batch and landing pages, SEO fixes
Weeks 5–8: Optimization and scale
A/B tests, budget and audience adjustments, off‑site promotion ramp
Ongoing: Monthly reviews and rolling roadmap
Packages and pricing
- Starter (for early‑stage or lower monthly spend)
- Deliverables: baseline audit, ad account setup, one core email flow, monthly report
- Engagement: monthly advisory or light media management
- Growth (for brands ready to accelerate)
- Deliverables: full‑funnel plan, 2–3 paid channels, 2 CRO tests/month, content calendar, weekly + monthly reporting
- Scale (for multi‑market/multi‑category rollouts)
- Deliverables: multi‑channel paid media, creators + affiliates, robust A/B matrix, BI dashboard, quarterly business reviews
- Pricing: Scope‑based; starting at [From $500 / Please inquire [email protected]]. Minimum term recommended: [3] months to test and optimize.
- Billing: Fixed fee + performance incentive or project‑based. You own all accounts and data.
Tools and tech stack
- Paid media: Google Ads/YouTube, Meta, TikTok, Pinterest, LinkedIn
- Analytics: GA4, GTM, Looker Studio, Hotjar/Microsoft Clarity
- Email/CRM: Klaviyo, Mailchimp, Shopify Flow
- SEO: Ahrefs/SEMrush, Screaming Frog, PageSpeed Insights/CrUX
- A/B testing: VWO, Optimizely, Convert
- Collaboration: Asana/Notion/Slack, Figma/Canva
KPIs we manage
- Acquisition and paid: ROAS, CPA/CAC, CTR, impressions, frequency
- Site and conversion: CVR, AOV, bounce rate, checkout drop‑off, conversion window
- Retention and value: open/click rates, repeat purchase rate, LTV, churn
- Reporting cadence: weekly optimization notes + monthly business report; quarterly strategy reviews
Frequently Asked Questions
How soon will we see results?
- Paid media typically exits learning in 1–2 weeks. SEO/CRO improvements stabilize over 4–8 weeks. We set phased KPIs and milestones.
Minimum budget and term?
- Recommended monthly media budget from [US$500]. Minimum term [3] months to allow for testing and optimization.
Who owns the accounts and data?
- You do—ad accounts, pixels, creatives, and dashboards are yours.
Do you support multiple languages and regions?
- Yes. We support multi‑language and multi‑currency rollouts in North America, Europe, and Southeast Asia.
How does this relate to FaithWing’s jewelry brand?
- FaithWing Digital is built by operators of a real DTC brand. The playbooks we use are proven in commerce and adapted to your category.